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Business Model

Simply Grameen believes in a business model that serve both corporate and community we live in. There is a saying that an hungry man should be given the tools to find and prepare his food rather give him a one-time food, which will not last long and make him hungry again. As we all believe that Rural is the Future and it needs it due recognition to get better life, infrastructure development to keep check on the urban explode.

We are all aware that at least 53% of the employed staff at urban companies is hailing from rural India. That means a good opportunity for us to bring back the talents to their natives and in addition upgrade skills of the talents to employ them who are still living locally. The whole idea of rural employment and infrastructure development brings reverse migration to rural and fuels balanced economy throughout India. Simply Grameen philosophy echoes the great Indian rural values that will be coupled with corporate professionalism to attain high standards of customer experience with no compromise on rural culture.

Simply Grameen is focused on building distributed centres across India at rural locations around a distance of 80-200 Kms from the nearby urban cities. This will help a) it is easier to setup/ bring required infrastructure to the location b) easy access to clients for required visits c) develop rural area nearer to the urban cities to check the immediate migration. This model helps us to move further into rural areas as the current locations develop with required amenities/ infrastructure. Overall business model considers location profile in terms of availability of rural talent base, infrastructure needs and possibility of upgrade/ means of filling identified gaps. Each centre will have an operational manager, process leads, process associates, with support staff. Operational Managers and Process leads will be good english speaking staff with local language conversant. This will help us to build a strong customer understanding and delivery relationship at the same time interface to local process associates for the day-to-day operations.

Simply Grameen builds a robust interconnectivity between the centres to provide customers with seamless business continuity. This is powered by Brocade and D-Link network infrastructure. Each of these centres is capable of operating 24x7 with around 100 seats per centre.

Typical Location Profile will be >>

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